Senior Content Writer

Netscribes is on the lookout for an experienced Senior Marketing Content Writer with a deep

understanding of impactful messaging, storytelling, and a solid grasp of technology domains. If you excel at crafting solution-based content, translating insights into compelling narratives, and

mentoring junior team members, this role is tailor-made for you. Our ideal candidate is someone

who thrives in a collaborative setting, working closely with subject matter experts (SMEs) and

stakeholders to produce high-quality content that resonates with our audience.

Responsibilities:

 Develop and oversee content strategies, ensuring alignment with brand voice and audience

needs.

 Lead the creation of marketing collaterals, including case studies, whitepapers, infographics,

and blogs, with a focus on technology sectors.

 Coordinate with SMEs and stakeholders to execute content projects effectively.

 Conduct expert interviews, develop questionnaires, and mentor junior writers to enhance

domain expertise.

 Ensure quality control of all content for the website and social media, including editorial

checks and SEO best practices.

 Manage the content calendar, topic research, and creation of engaging LinkedIn and other

social media content.

 Handle press releases for the website and media outlets, maintaining high standards of

messaging and brand alignment.

Essential skills:

 Proven ability to craft impactful messages and stories that meet the brand and audience's

needs, especially on LinkedIn.

 Strong knowledge of SEO best practices and experience in creating optimized website

content.

 Excellent communication and coordination skills to work effectively with internal and

external stakeholders.

 Expert understanding of brand voice usage across various content types.

 Ability to mentor and lead a team of junior writers, instilling best practices and domain

expertise.

Preferred experience:

 Bachelor’s or master’s degree in English, Literature, Journalism, Mass Communication,

Business Management (Marketing), or a related field. Additional courses in content

marketing and strategy are a plus.

 A minimum of 5 years of experience in content writing, with at least 2 years in a leadership

or editorial role, preferably within technology-focused content marketing or

communications