Senior Content Writer

About Primus Jewels : Primus Jewels is a jewelry company based in India and USA, and is involved in making various kinds of jewelry in gold and silver, using gemstones and diamonds. We are innovators in our design, distribution systems, speed to market and price value preposition. We are young and dynamic in our approach to work and we are a people first organization. If you are a star at detailing, team playing, and getting work done on time, you will have tremendous growth opportunities at Primus Jewels.

The ideal candidate will be responsible for conceptualizing creative content for a wide array of social and native media to fit the needs of internal teams and brands . You will execute and create and support the graphic design lead to ensure the projects are completed in a timely manner. you will be measured and responsible to create meaningful content for 5-7 brands of jewelry in a timely manner both for social media and website publishing.

Responsibilities for Senior Content Writer:
• Your "words" create the buzz that brings followers and gets sales that makes the company profitable! you are very important. :)
• Sit with senior management to plan out quarterly calendars for each of 5-7 house brands in each of jewelry sub category. Creative mind in all your writing is important as approach, brand strategy, brand look , brand tone is different for each brand, so ability to understand brand guidelines is a must.
• Ability to take brand guidelines , work together in tandem with Graphic design lead and create written content to support overall brand efforts.
• Monitor all posts as they happen, including using a 3rd party scheduling tool ( like Loomly) to schedule posts 1 month out and iron out any missed posts and connection fails.
• Work together with senior management to grow brand awareness and following across social media options.
• Work together as a team with the graphic designer in this position on day to day basis.
• Social media platforms to be published on are : Facebook, Instagram, Tik-tok , LinkedIn, in addition to Native brand websites.

Qualifications for Senior Content Writer
• knowledge and expertise to use AI tools such as chatGPT a must
• Bachelor's degree or equivalent experience in English creative writing.
• 2+ years' of relevant experience
• Strong typography skills, creative bend of mind to write words that get attention, within brand guidelines.
• Prior experience creating social media content for jewelry and USA market is a big plus

Note: This position is based in Jaipur, India, and is full time on location.

Salary is dependent on experience but will be in the range of INR 2.5-3.00LPA CTC