Senior Digital Marketer

About Us: Zelta Tech Private Limited is a pioneering Blockchain & web3.0 development company that specializes in creating innovative solutions. At Zelta, we are solving web3 technology for the masses. Our signature product, Untrade, is designed to solve money for the masses. GamingArcade, another flagship product, is aimed to solve web3 gaming for the masses.

Position: Senior Digital Marketer

Profile Description: We are looking for a creative and driven Digital Marketer with over 3 years of experience to join our marketing team. The ideal candidate will be responsible for developing, implementing, and managing marketing campaigns that promote our products and services. You will play a major role in enhancing brand awareness within the digital space as well as driving website traffic and acquiring leads/customers.

Experience: 3+ years

Location: Jaipur-Onsite

Qualifications: Bachelor’s degree in Marketing, Business, or a related field.

Key Responsibilities:
• Develop and execute digital marketing strategies to drive online traffic to the company website and social media platforms.
• Plan and execute all digital marketing campaigns, including SEO/SEM, email marketing, social media, and display advertising campaigns.
• Design, build, and maintain our social media presence.
• Measure and report the performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
• Identify trends and insights, and optimize spend and performance based on the insights.
• Collaborate with internal teams to create landing pages and optimize the user experience.
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
• Collaborate with agencies and other vendor partners.
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.

Required skills:
• Minimum of 3 years of experience in digital marketing.
• Expert in Google Analytics, Amplitude, and HubSpot.
• Proven experience in running ads on various digital platforms.
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.
• Experience in setting up and optimizing PPC campaigns on all major search engines.
• Strong analytical skills and data-driven thinking.
• Up-to-date with the latest trends and best practices in online marketing and measurement
• We seek candidates with a background in Web3 and crypto. However, if you do not have direct experience, a keen interest in these areas is essential.