SEO Executive

Roles and Responsibilities
Develop optimization strategies that increase the company's search engine results rankings in Google Yahoo and Bing
Research SEO keywords to use throughout the company's website and marketing materials
Set measurable goals that demonstrate improvement in marketing efforts
Monitor daily performance metrics to understand SEO strategy performance
Efficiently communicate with other marketing professionals to align goals
Collaborate with others within the marketing department to manage SEO strategy
Write compelling and high-quality content for link building, Meta Tags for website and Landing Pages.
Should have good expertise in content optimization.
Good knowledge on Anchor Text and Internal Linking Concept
Coordinate with technical Department to get the Technical Issues resolved
Good Understanding of Google SEO Updates and Algorithm changes
Update content and website links for maximum optimization and search engine rankings
Understanding of search engine algorithms and ranking factors and methods

Desired Candidate Profile
1. Manage SEO Strategy execution in accordance with the SEO KPIs.
2. Undertake keyword research, keyword mapping, and keyword categorization to suit
3. Devise SEO content strategies & link building campaigns to achieve higher rankings in Search Engines.
4. Ensure End to End Mapping of Customer Journey in Google Analytics
5. Monitor and resolve customer tracking through various Interfaces - GA, GTM etc.
6. Use Google Tools such as webmaster & analytics and Paid Tools like SEMRUSH and AHREF to evaluate current progress/issues
7. Communication to team and management on project development, timelines, and results
8. Knowledge of Facebook Ad Manager & Google Keyword Research tools.
+. Knowledge of app store and play store ranking factors, app store & play store search engine algorithms. Up-to-date with the latest trends and best practices in SEO and ASO
10. Must have good communication skill and able to handle client.
11. Good Hands on Experience and Skills on Quality SEO Onsite and Offsite Optimization

Job Type: Full-time

Salary: ₹+,+48.52 - ₹30,031.01 per month

Schedule:

Morning shift
Ability to commute/relocate:

Gurugram, Gurgaon - 122003, Haryana: Reliably commute or planning to relocate before starting work (Required)
Education:

Bachelor's (Preferred)
Experience:

SEO: 1 year (Required)