SEO Specialist

Job type
Permanent
Full-time
 
Location
Chennai, Tamil Nadu
 
Full job description
Job Title: SEO Specialist

Job Description:

We are seeking a highly skilled and motivated SEO Specialist to join our team. The SEO Specialist will be responsible for developing and implementing optimization strategies to improve our company's website search engine rankings and drive organic traffic. The ideal candidate will have a strong understanding of SEO best practices, excellent analytical skills, and the ability to collaborate effectively with cross-functional teams.

Roles & Responsibilities:

Develop optimization strategies to increase the company's website search engine results rankings.
Execute tests, collect and analyze data, and identify trends and insights to achieve maximum ROI.
Manage the expenses of SEO campaigns, staying on budget, estimating monthly costs, and reconciling differences.
Work closely with editorial and marketing teams to drive SEO in content creation and content marketing efforts.
Research and implement search engine optimization recommendations to improve website visibility.
Create and execute a comprehensive link-building strategy to increase domain authority.
Determine measurable goals to demonstrate improvement in marketing efforts and track progress accordingly.
Write compelling and high-quality website content, including blog posts and page descriptions, to enhance search engine visibility.
Conduct page optimization for search engine marketing and monitor daily performance metrics using SEO tools such as Google Analytics.
Collaborate with other members of the marketing department to ensure alignment and consistency in SEO strategy.
Perform ongoing keyword research, discovery, and optimization for new SEO keywords to use throughout the company website and marketing materials.
Work closely with the web development team to ensure SEO best practices are properly followed throughout the website content.
Implement changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords.
Qualifications:

Bachelor's degree in Marketing, Communications, or related field.
Proven experience as an SEO Specialist or similar role.
Strong understanding of search engine algorithms and ranking factors.
Proficiency in SEO tools such as Google Analytics, SEMrush, Moz, etc.
Excellent analytical and problem-solving skills.
Ability to work independently and as part of a team.
Strong communication and interpersonal skills.
Detail-oriented and highly organized.
Continuous learning and staying updated with industry trends and best practices.
Join our team and become a key contributor to our company's digital marketing success! Apply now to embark on an exciting journey in the world of SEO.

Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹60,000.00 per month

Supplemental pay types:

Overtime pay
Education:

Bachelor's (Preferred)