Social Media Manager

Job Description

About Company

Our client has been eternizing emotions & passions; those of aficionados, collectors and travelers through trunks. Each of our creations are imaginatively indeated & consciously crafted over hundreds of hours, as an expression of our affinity for our culture, craft & heritage.

Roles and Responsibility

A Social Media Manager & PR who
understands the aim of posting the brand content on social media or any other
digital platform, plans inorganic activity/campaign anticipates the outcome,
and ensures results. Acquires and grows the target audience/community by
implementing an inorganic strategy. He /She must possess design sensibilities
to align the design team (visual, graphics & creative text) for smooth production
and achieve integrated content, conveying the true essence. He/She should be
able to work in sync with the Marketing & Communication team in ideating
and storyboarding.

Roles & Responsibilities
• Understanding the Brand nuance and
making strategy accordingly, to increase the reach among the target audience.
Develop PR campaigns and media relations strategies.
• Work with copywriters and
designers/creative team (considering size, orientation/layout of the post) to
ensure content is informative, appealing and conveys the correct message.
• Publishing the content on all social
handles and monitoring the response on social media posting.
• Measure and do analytical studies
about the success of every social media campaign.
• Monitor SEO and user engagement and
suggest content optimization. Address inquiries from the media and other
parties
• Communicate with industry professionals
and influencers via social media to create a strong network.
• Engage influencers, manage our
community by responding to comments, and oversee responses on all platforms.
• Identifying new trends in digital
marketing, evaluating new technologies and stay up to date with the latest
social media best practices.
• Prepare and submit PR reports, Manage
PR issues.

Core skills
• Knowledgeable on principles, practices,
and techniques of marketing strategies. Excellent
strategic thinker, able to develop big-picture strategies and develop marketing
and advertising plans that align with a brand’s goals and objectives.
• Coordination between teams involved in
various works coming together to create/realize a marketing plan.
• Experience in analyzing data.
• Budget and cost analysis experience.
• Excellent knowledge and understanding
of social media platforms.
• Experience running large scope
projects with cross-over departments and large teams. Male / Female with a
Creative edge.
• Should be skilled at
communicating with directors and creative teams through presentations, compelling
copy, detailed strategy documents and able to clearly explain the reasoning
behind strategic decisions.
• Skilled enough to single-handedly
manage the marketing & communication team.
• Play an active role in content
creation.

Recruiter Name Vinay Kumar

Recruiter Email Id View email address on jobs.multirecruit.com