Social Media Marketing Specialist

20 hours ago
Full–time
Role Description

This is a full-time role as a social media marketing at kesar Technolab. The Social Media Manager will manage and optimize social media platforms, create and implement social media marketing strategies, and develop engaging and shareable content. They will also be responsible for communication and content strategy.

Qualifications
• Social Media Marketing and Social Media Optimization (SMO) skills
• Excellent communication skills, both written and verbal
• Experience in content strategy and creating engaging content
• Strong writing skills
• Ability to analyze social media trends and data
• Knowledge of social media analytics tools
• Experience in managing social media platforms
• Relevant degree in Marketing, Communications, or a related field
• Graphics Design Work Plus Point

Responsibilities
• Develop and execute a comprehensive social media strategy that aligns with the company’s goals and objectives, working closely with the marketing team to ensure coherence and effectiveness.
• Manage and oversee all social media accounts for Kesar Technolab, ensuring a consistent and engaging presence across platforms such as LinkedIn, Twitter, Facebook, Instagram, Google Ads, and others that may be deemed relevant.
• Create and curate content that resonates with our target audience, highlighting Kesar Technolab’s solutions, success stories, and industry insights to foster engagement and drive brand awareness.
• Implement social media marketing campaigns that effectively promote Kesar Technolab’s products and services, analyzing their performance and adjusting strategies to maximize reach and impact.
• Engage with the community on social media platforms, responding to comments, messages, and inquiries promptly and professionally, thereby fostering a positive community around the brand.
• Monitor trends in social media tools, applications, channels, design, and strategy to leverage new technologies and approaches to improve our social media efforts.
• Stay informed about industry developments, the competitive landscape, and the regulatory environment that could impact social media strategies, adapting plans accordingly to maintain effectiveness.
• Work with external partners, including influencers and content creators, to expand Anablock’s social media presence's reach and influence, ensuring collaborations align with the brand’s values and objectives