Vice President, Digital Marketing

Vice-President
A high-level executive contributing to the overall performance of the firm by managing current client relationships and programs, generating business, hiring, developing and growing staff.

Key Responsibilities:
Identifies and capitalizes on emerging market trends and opportunities, driving innovative solutions to expand the business footprint.
Actively seeks and pursues new business opportunities through networking, industry events, and direct outreach, aiming to consistently exceed revenue targets.
Drives the strategy, budget, and execution of new business development through all forms of media buying, including but not limited to: Facebook, Instagram, Google (SEM, SEO, Display, etc.), social advertising, etc.
Leads RFP responses and manages business development efforts; establishes and achieves profitable goals that align with business priorities.
Demonstrates advanced social media and digital skills and can supervise the work of others.
Leads operational and financial performance of digital marketing, ensuring quality work, effective processes and that client requests are handled in a timely and strategic fashion.
Requirements:
Proficiency in generating leads as well as developing attractive business pitches to create new business opportunities for the firm.
Ability to identify organic growth with existing and potential clients.
Exceptional leadership skills and strong management skills - ability to hire, develop, manage and retain staff.
Well versed in internet culture and critical thinking and numbers oriented.
Savvy in using social/digital platforms, as well as mobile devices.
High awareness regarding attention to detail and excellent interpersonal skills.
Ability to generate ideas and think creatively and prioritize and execute multiple tasks simultaneously, and work well under pressure.
Excellent project management skills, as well as event management skills and high level of proficiency in business presentation skills.
Qualifications:
BA or BS degree; graduate degree in business or specialist area preferred.
Deep understanding of the techniques of a professional services/consultancy firm and deep insight and knowledge of social media and digital marketing.
First-hand experience in executing strategies that combine Paid, Owned and Earned tactics.
Advanced knowledge of social and digital channels, as well as traditional and non-traditional paid media formats.
Detailed understanding of traditional and non-traditional media publishers.
Experience in professional services firm, digital, social media, public relations, marketing, advertising, media publishing, communications or equivalent client-side roles.
Proven success in building and expanding new business relationships.
Seniority level: Executive.