Visual Designer

• Lead on our visual brand identity and enhance our illustrations, iconography and graphics for our marketing collateral.
• Come up with new and exciting ideas to enhance the visual identity of Genuin App, including planning and developing the brand campaigns
• Understand our marketing initiatives, product positioning and target audience. Translate our objectives into beautiful, purposeful collateral for campaigns across the web, social, email and events.
• Design brand elements, graphics, editorial layouts for web, desktop and mobile.
• Create 2D/3D animations for our website, marketing campaigns and blogs to engage with and inspire our audience.
• Coordinate and review the work of junior designers, agencies or freelancers as needed.
• Interact with the UX designers in the team, work on workflow visualization, create the "single source of truth", guides and specifications for implementation and reference