Content Manager

Company Overview

HiddenGem Media is one of the fastest-growing digital marketing agencies in the vacation rental industry, working with clients who offer some of the most unique and luxurious stays on the market—think luxury cabins, tiny home retreats, and micro-resorts. Our mission is to help these property owners dramatically increase their direct bookings and scale their businesses using powerful, data-driven marketing strategies.

Our work goes beyond aesthetics—we build full marketing funnels that consistently deliver results. We’re scaling quickly and leading the industry with innovation, precision, and creativity. We foster a collaborative environment where ideas move fast and talent is recognized. If you're looking to grow in your career, make a real impact, and join a team that’s setting the standard in this industry—this is the perfect opportunity for you.

Learn More About Us:

Website: https://hiddengem.media/
Instagram: @hiddengem.stays
YouTube Channel: youtube.com/@dustinbaker/videos
Client Highlights:

Evergreen Cabins - IG: @evergreen_cabins | Website: evergreencabins.co
FLOHOM - IG: @flohom_ofc | Website: flohom.com
Treetop Escapes - IG: @treetop.escapes
The CoHost Company - IG: @thecohostcompany
Train Stays - IG: @trainstays | Website: stayindeary.com
Why We’re Hiring This Role

We’re launching more marketing content than ever—and each plays a crucial role in our clients’ success. We’re looking for a talented Content Manager who specializes in video editing, creative storytelling & social media marketing. This role will help organize raw content provided by vacation rental hosts, color grade footage to optimize it and provide creative direction for how to best leverage this video footage to create viral reels for vacation rental instagram pages.

Who You Are

You are savvy with editing videos that can captivate audiences on social media
You enjoy leading creative direction on how to best leverage raw video footage
You’re skilled at enhancing footage through color grading to elevate visual quality and brand feel
You enjoy editing photos to make them capture attention and inspire people
You’re confident with editing tools like Adobe Suite, CapCut, After Effects, etc.
You’re comfortable navigating content management systems like Drive, Dropbox, etc.
You’re highly organized, detail-oriented, and capable of managing multiple projects and deadlines at once
You thrive in a fast-paced, creative environment where priorities shift and collaboration is key
Key Responsibilities

Content Curation & Asset Management:

Organize and structure incoming client video and photo content on Google Drive
Maintain an efficient tagging and naming system to streamline asset access
Identify and curate footage that aligns with brand tone and has viral potential
Content Strategy & Planning:

Contribute to the development and execution of content strategies aligned with client goals and marketing objectives
Stay up-to-date on industry trends and best practices in content marketing
Conduct thorough research on industry-related topics to support content creation
Brand Consistency & Quality Assurance:

Ensure visual and narrative consistency across all deliverables
Review and offer constructive feedback on team-produced or outsourced content
Uphold brand standards and maintain quality across platforms
Collaboration & Communication:

Work cross-functionally with creative and client teams to bring content to life
Contribute to internal creative sessions and team planning meetings
Ensure alignment and clarity from concept through to delivery
Collaborate with the team to identify and implement AI tools that elevate storytelling, optimize editing workflows, and scale content production.
Performance Monitoring & Optimization:

Monitor analytics to measure content performance and impact
Apply insights to optimize future content and refine creative strategies
Workflow & Project Management:

Manage multiple content streams with attention to deadlines and detail
Use project management tools to track workflows and ensure smooth executionProactively identify process improvements and implement best practices
Qualifications

2+ years of experience in video editing, with a portfolio that showcases strong visual storytelling
Proficient in Premiere Pro, After Effects, CapCut, or similar editing tools
Solid understanding of color grading and how to visually elevate raw footage for social media
Experience working with social media content, especially Instagram Reels or short-form video
Confident in scanning large volumes of footage to identify standout clips and organize content for editing workflows
Strong organizational and communication skills—able to work independently and as part of a team
Proactive mindset with the ability to juggle multiple projects and adapt quickly to shifting priorities
A keen eye for pacing, music, and visual hooks that drive engagement and brand impact
Nice-to-Haves

Experience creating content for travel, weddings, nature or real estate
Familiarity with Instagram Reels best practices and trends in social-first storytelling
Skills in graphic design or experience using Canva, Photoshop, or Illustrator
Understanding of marketing funnels, especially how content fits into lead nurturing and conversion
Growth Path

This isn’t a placeholder role. For the right person, there’s room to grow into a Content Director position—leading a team of creators, refining our content strategies, and owning creative outcomes across client campaigns.

This Role Might NOT Be the Right Fit If…

You prefer a slower-paced environment over the energy of a growing startup
You need close supervision to stay on track or meet deadlines
You’re not in the habit of double-checking your work for accuracy and quality
You’re looking for short-term freelance projects rather than long-term growth
You’re not curious about the bigger picture or contributing to broader goals
You prefer working completely independently with minimal collaboration or feedback
Compensation & Perks

Starting Salary: $50,000 - $60,000/year depending on experience
Extended health and dental benefits
Paid Time Off
Open-concept office in Guelph
Team outings and collaborative culture
A supportive, innovative team that values quality work and long-term growth
Our Hiring Process

Submit Your Application* (SEE BELOW)
Intro Call – A quick video chat to connect, learn more about you, and answer any initial questions you may have
Assessment Task – A hands-on project that reflects work you'd do in the role
Interview – A deeper conversation with our CEO & Operations Manager at our office
Reference Checks – Final step before officially joining the team
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HOW TO APPLY

To be considered for this role, please follow both steps below:

1. Submit your application

Email your application to gillian@hiddengem.media with the subject line: Content Manager Application – [Your Name]

Your application should include:

Your resume (+ your portfolio if applicable)
Any other relevant work samples or info to support your application
2. Complete the short video introduction

As part of our process, we ask all applicants to submit a brief (~5 min) video answering three quick questions:

Tell us about yourself
What interests you about HiddenGem Media?
Why do you think you're a great fit for this role?
Submit your video here*: https://forms.gle/UNiVgWLpvNoB7ZEs+

*APPLICATIONS WITHOUT A VIDEO SUBMISSION WILL NOT BE CONSIDERED

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We’re excited to hear from you and appreciate the time you take to apply!

Job Type: Full-time

Pay: $50,000.00-$60,000.00 per year

Benefits:

Casual dress
Dental care
Extended health care
On-site parking
Paid time off
Schedule:

Monday to Friday
Ability to commute/relocate:

Guelph, ON N1C 0A1: reliably commute or plan to relocate before starting work (required)
Application question(s):

Are you willing to complete the short video portion of your application? *APPLICATIONS WITHOUT A VIDEO WILL NOT BE CONSIDERED*
Work Location: In person