Digital Marketing Expert

Company Description

Welcome to Ambeytech's LinkedIn page! We are a dynamic website designing company passionate about creating visually stunning, user-friendly websites. Our team of expert designers and developers collaborates to deliver custom solutions tailored to meet business needs. We believe in unique online presences reflecting personality, values, and offering services in website design, e-commerce solutions, mobile app development, SEO, and social media management.

Role Description

This is a full-time on-site role located in New Delhi for a Digital Marketing Expert at Ambeytech. The role involves executing digital marketing strategies, managing campaigns, analyzing data, and optimizing online presence to drive traffic and engagement. The expert will work closely with the marketing team to create compelling content, monitor online activities, and implement best practices to enhance the company's digital footprint.

Key Responsibilities:
• Strategy Development: Create and execute a comprehensive digital marketing strategy that aligns with business goals, focusing on SEO, SEM, content marketing, social media, email marketing, and other digital channels.
• SEO/SEM: Optimize website content and structure for search engines to improve organic rankings. Manage and optimize paid search campaigns (Google Ads, Bing Ads) to maximize ROI.
• Social Media Management: Plan and execute social media campaigns across platforms (Facebook, Instagram, Twitter, LinkedIn, etc.), including content creation, posting schedules, and audience engagement.
• Content Marketing: Develop and oversee content strategy, including blog posts, articles, videos, infographics, and other content that drives engagement and attracts organic traffic.
• Email Marketing: Design and execute email marketing campaigns, including newsletters, promotions, and automated email sequences to nurture leads and convert prospects.
• Analytics and Reporting: Monitor, analyze, and report on key performance metrics (KPIs) for all digital marketing efforts, using tools like Google Analytics, SEMrush, and social media analytics platforms. Use data-driven insights to optimize campaigns and strategies.
• PPC Campaigns: Manage and optimize pay-per-click (PPC) advertising campaigns across platforms such as Google Ads, Facebook Ads, and LinkedIn Ads.
• Collaboration: Work closely with the sales, product, and design teams to ensure cohesive messaging and branding across all channels. Collaborate with external vendors and agencies as needed.
• Market Research: Stay up-to-date with the latest industry trends, technologies, and best practices. Conduct competitor analysis and market research to identify new opportunities.