Digital Marketing | Lead|Assistant Manager

Job description
We are seeking a dynamic and results-driven Digital Marketing Lead to join our team in Jaipur. The ideal candidate will have extensive experience in lead generation, B2B marketing, SaaS marketing, and SEO. You will be responsible for developing and executing digital marketing strategies that drive business growth, enhance brand visibility, and generate high-quality leads. This role requires a deep understanding of digital marketing channels, tools, and analytics, along with a strategic mindset to optimize marketing campaigns.

Who are we

We are a business consulting and product innovation company. We empower our clients to enhance customer satisfaction and loyalty by leveraging the customer experience. Our vision is "to make customer experience simple yet effective by innovative CX models, utilizing the power of digitization and human intelligence…”

Join us

Digital Marketing - Lead/Assistant Manager

Full Time

Experience

5 years to 8 years

Location

Jaipur

Availability to join

ASAP

No. of openings

1

What we ask for
• Develop and implement comprehensive digital marketing strategies to achieve business objectives.
• Lead and manage end-to-end digital marketing campaigns, focusing on lead generation, brand awareness, and customer acquisition.
• Oversee SEO strategies to improve organic search rankings and drive targeted traffic to the website.
• Manage and optimize PPC campaigns across various platforms, ensuring maximum ROI.
• Create and execute content marketing strategies tailored to the B2B SaaS market, including blogs, whitepapers, case studies, and webinars.
• Analyze and report on the performance of digital marketing campaigns, providing insights and recommendations for continuous improvement. Collaborate with the sales team to align marketing efforts with lead generation and sales goal

Requirements
• Bachelor’s degree in Marketing, Business, or a related field. MBA is a plus.
• 4 to 6 years of experience in digital marketing, with a strong focus on lead generation, B2B marketing, and SaaS marketing. Proven track record in developing and executing successful digital marketing campaigns.
• Expertise in SEO, PPC, content marketing, email marketing, and social media marketing.
• Proficient in using digital marketing tools and platforms such as Google Analytics, Google Ads, HubSpot, SEMrush, etc.
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Excellent communication and interpersonal skills.