Digital Marketing Manager

Job Title : Digital Marketing Manager (Organic Lead Generation)

Location : C G Road, Ahmedabad, Gujarat (On - Site)

About Company: Phoenix Nexus is a conglomerate operating and partnering with multiple businesses and brands in the United States and Indian markets. With brands and businesses from both the US exploring new territories in the massive Indian sub-continent, Phoenix Nexus is rightly placed to handhold partners in their new journeys. With a thorough understanding of F&B and retail sectors in both these markets, we are the catapult that can enable businesses to leapfrog in their next growth orbit in the distinct demographic market.

Responsibilities: Seeking a skilled Marketing Manager with a proven track record in developing and executing effective marketing strategies. This role will focus on driving brand awareness, increasing customer engagement, and generating leads and the person will be accountable for overall marketing. Collaborate with cross-functional teams to align marketing efforts with business goals and effectively communicate the brand's message. Join us to contribute to our organization's growth and success.
• Develop and implement digital marketing strategies to drive brand awareness, increase online visibility, and generate leads.
• Proficiency in using digital marketing tools, such as Google Analytics, Google Ads, and social media management platforms along Content creation skills.
• Plan and execute digital marketing campaigns
• Conduct keyword research and optimize website content for search engine optimization (SEO) to improve organic rankings.
• Manage social media accounts and create engaging content to build brand presence and drive audience engagement.
• Monitor and analyze effectiveness of marketing content
• Collaborate with cross-functional teams to develop and execute content marketing strategies, including blog posts, videos.
• Conduct market research and competitor analysis to identify opportunities and optimize marketing efforts.
• Find and target audiences

Qualifications
• Bachelor's degree in marketing, business, or a related field. (MBA is a plus)
• Proven experience in digital marketing, with a focus on SEO, SEM, social media, and email marketing.
• Strong analytical skills.
• Creative thinking and problem-solving abilities.
• Excellent communication and organizational skills
• Strong attention to detail and organizational skills.
• Up-to-date knowledge of digital marketing trends and best practices.

Experience Required: 3-5 Years

Shift : Hybrid Shift

Job Types: Permanent, Full-time

Pay: ₹30,000.00 - ₹35,000.00 per month

Schedule:
• Monday to Friday

Education:
• Bachelor's (Preferred)

Experience:
• Digital marketing: 3 years (Preferred)

Shift availability:
• Day Shift (Preferred)