Digital Marketing Specialist
- Category: Marketing Executive Jobs
- Location: Odisha
- Job Type: Full Time / Part Time
- Salary: Estimated: $ 18K to 31K
- Published on: 2025/09/21
The ideal candidate will be responsible for growing revenue through digital media through designing and executing marketing campaigns. After campaigns have been launched, you will extract and analyze data across multiple channels.
Responsibilities
• Maneuver digital marketing campaigns through all areas of the project life cycle
• Clearly understand and implement digital marketing campaigns which fit client needs
• Provide analytical reporting of campaigns to stakeholders
• Assist in the formulation of strategies to build a lasting digital connection with consumers.
• Plan and monitor the ongoing institutions’ presence on social media (Twitter, Facebook, Instagram etc.)
• Launch optimized online adverts through Google Adwords, Facebook etc. to increase institution and brand awareness.
• Be actively involved in SEO efforts (keyword, image optimization etc.)
• Prepare online newsletters and promotional emails and organize their distribution through various channels.
• Provide creative ideas for content marketing and update websites.
• Collaborate with designers to improve user experience.
• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
• Acquire insight in online marketing trends and keep strategies up-to-date.
Qualifications
• Bachelor's degree or equivalent
• Fluency in Microsoft Office suite (Outlook, Excel, Word, PowerPoint, etc.)
• Experience with SEO and SEM Strong written, verbal and collaboration skills
• In-depth knowledge of various social media platforms, best practices, and website analytics.
• Excellent understanding of digital marketing concepts and best practices
• Excellent communication and interpersonal skills
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