Digital Marketing Strategist
- Category: Digital Marketing Expert Jobs
- Location: Sydney, New South Wales
- Job Type: Full Time / Part Time
- Salary: Estimated: $ 16K to 23K
- Published on: 2025/09/27
At TheDriveGroup, we're seeking an experienced Digital Marketing Strategist to lead our organic growth initiatives. As a key member of our collaborative marketing team, you'll drive search visibility and implement technical SEO best practices across multiple markets.
Key Responsibilities:
Develop and execute comprehensive digital marketing strategies to improve online presence.
Conduct keyword research and competitor analysis to identify opportunities for growth.
Optimise website structure, content, and metadata for maximum visibility in search engines.
Oversee backlink acquisition strategies and manage SEO content planning to ensure effective campaign execution.
Maintain and analyse SEO performance using tools like Google Analytics, Search Console, and SEMrush.
Collaborate with cross-functional teams to implement best practices and resolve technical issues affecting site health.
Required Skills & Experience:
4+ years of experience in digital marketing, preferably in a high-growth environment.
Strong understanding of on-page, off-page, and technical SEO principles.
Hands-on experience with SEO tools such as SEMrush, Ahrefs, and Moz.
Proficiency in Google Analytics, Search Console, and reporting dashboards.
Ability to develop and execute data-driven SEO strategies.
Familiarity with HTML, CSS, and CMS platforms for technical optimisations.
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