Email Marketing Manager

10 hours ago
Full–time
Company Description

At BinaryMetrix Technologies, we are a dynamic and forward-thinking technology company located in Noida. We specialize in Custom Solution Development, Mobile App Development, Web Creations, and Digital Marketing Services. With a team of highly skilled professionals, we thrive on solving complex challenges and turning them into opportunities for growth and success. Our collaborative approach to technology fosters creativity and embraces diversity, bringing together a wealth of ideas to create innovative and future-proof solutions.

Role Description
• Generate quality leads for Web Design & Development, Mobile Apps Development, and Digital Marketing services.
• Execute mass mail and bulk email campaigns to reach potential clients effectively.
• Utilize email marketing, data mining, and database development tools to generate leads from the international market.
• Conduct B2B and B2C lead generation and qualification activities targeting prospects in the US and European regions.
• Perform data searching on the internet, track campaign results, and analyze data to optimize future strategies.
• Demonstrate proficiency in writing effective email content to maximize engagement and conversion rates.
• Build and nurture connections on LinkedIn to expand the network and generate leads.
• Implement and manage email marketing campaigns, ensuring timely delivery and adherence to best practices.
• Determine target audiences and develop tailored email campaigns to attract leads and drive business growth

Qualifications
• Good knowledge of running International email marketing campaigns.
• Candidate must have multiples email accounts with them (Like- Gmail, outlook, yahoo, AOL, etc)
• Proven experience in lead generation, preferably in the IT or digital marketing industry.
• Proficiency in email marketing tools and techniques.
• Strong analytical and problem-solving skills
• Excellent written and verbal communication skills
• Ability to work collaboratively in cross-functional teams
• Detail-oriented and highly organized
• Experience in email marketing and campaign management
• Bachelor's degree in Marketing, Business, or related field