Events |amp| Customer Experience Executive

ABOUT US:

Richmond Football Club is one of the largest clubs in the Australian Football League. The Club’s vision is to build a Strong & Bold future – both on and off the field– through living our purpose of Belonging, Thriving and Winning.



We understand the power of sport to connect people, and at the heart of the Club’s purpose is being involved with our community. At Richmond, culture is paramount, and the Club is committed to developing its people in a supportive environment. Connecting to Thrive and Win is not just about connecting with fans and members, but about staff, players and coaches connecting with each other with humour and care, through storytelling and authenticity, to build genuine relationships. We are an Australia Business Awards winner in the Employer of Choice Category, and a Flexible Work Champion. Flexibility# is something we value. We recognize that this will mean different things to different people and are supportive of various flexible working arrangements, including the ability to work from home. We're committed to fostering a diverse and inclusive workplace and strongly encourage applicants from all backgrounds to apply.



Our Commitment to the Safety and Wellbeing of Children and Young People



The Richmond Football Club is committed to providing a safe and supportive environment for all children and young people. We exclusively hire individuals committed to supporting this environment, irrespective of their role, and will require pre-employment checks, including a Working with Children Check for this role.



ABOUT THE ROLE:

The Events & Customer Experience Executive is responsible for the planning, management, facilitation and delivery of a delegated portfolio of Richmond Football Club events, including match day and non-match day events. They must work alongside internal and external stakeholders to drive the planning and execution of targeted events and programs ensuring they are delivered safely, efficiently, and to a high level of quality. They will, alongside the Events & Customer Experience team and other internal stakeholders, contribute to the financial management of the Club events and programs. They will prioritise an excellent standard of physical and digital customer experience, tailored to a diverse range of stakeholders.





KEY RESPONSIBILITIES:

1. Event Planning and Management: Oversee all aspects of event delivery, including logistics, staffing, budget management, and coordination with internal and external stakeholders to ensure successful execution of Club events and match day functions.

2. Customer Experience & Innovation: Focus on providing exceptional physical and digital customer experiences, utilizing technology for online/hybrid events, and continuously seeking innovative ways to enhance event design and customer satisfaction.

3. Program Development: Lead the creation and implementation of Club programs and strategic initiatives, collaborating with communications and commercial teams to boost the Club's brand and partner engagement.

4. CRM Management - Salesforce: Handle event-related communications and data using Salesforce, including invitations, guest lists, and reporting tools, while staying current with Salesforce updates and obtaining relevant certifications.

5. Marketing and Diversity: Contribute to marketing efforts, ensure Club events reflect community diversity, and maintain a focus on achieving departmental and Club revenue goals through strategic budgeting and promotion.



WHAT WE’RE LOOKING FOR:

1. Degree or Diploma in Event Management/Business/Project Management or equivalent

2. Minimum of 4 years’ experience in the Events Industry

3. Competency with the CRM platform Salesforce

4. Experience in initiating, planning, promoting, selling and managing an event or program from beginning to conclusion

5. Demonstrated ability to manage all aspects of events and functions to completion, adhering to deadlines