Informit Marketing Coordinator

Permanent Part-time role (4 days per week)
Salary $82,785 - $+4,28+ FTE + 11.5% Super
Great office location – Franklin Street Melbourne
Aboriginal and Torres Strait Islander peoples are encouraged to apply.
This role requires current valid work rights for Australia.
We also offer benefits such as salary packaging, purchased leave, discounts on RMIT childcare services, subsidised gym membership and an Employee Assistance Program (EAP)
Our Values - Passion Impact Inclusion Integrity Courage Imagination

About RMIT UP

RMIT UP provides a range of dynamic English and Foundation Studies pathway programs designed for students to meet the entry requirements for RMIT University and assist them to pursue their life and study goals. We pride ourselves on delivering real-life, work-ready, practical English skills for the challenges and opportunities our students will take on, in a supportive and structured learning environment. We offer challenging and rewarding career prospects that enable personal and professional growth, as well as leadership development opportunities.

About Informit

Informit is an online gateway to the largest collection of Australasian scholarly journals, books, and videos. Founded in the RMIT University Library in 1+8+, our customers include all Australian and New Zealand university and state libraries, government, and other specialist libraries. With the recent development of our new product, Informit Explore, we are also increasingly present in schools and public libraries. We are committed to promoting publishing diversity, intellectual freedom and critical thinking; with our vision to be the hub of the publishing, research and library communities in Australia and beyond.

About The Role

The Marketing Coordinator, reporting to the Customer Success Manager, will works closely with the Informit Customer Success, Product, and Sales teams, as well as the broader Informit team, to play a critical operational role in developing marketing collateral to support Informit’s marketing efforts. The position is responsible for delivering marketing campaigns and activities to promote Informit through conferences, websites, social media, partnerships, and other relevant channels.

Your roles and responsibilities will include (but aren’t limited to):

Collaborate with the Customer Success Manager and stakeholders in sales and product teams to create and implement marketing initiatives aligned with overall goals and objectives.
Plan and execute joint marketing campaigns with partners to promote Informit’s products and services, ensuring alignment with partnership goals and brand guidelines.
Coordinate and execute email marketing campaigns, including newsletters, conference
invitations, and customer updates, ensuring timely delivery and professional presentation.
Organise internal and external mailing lists, ensuring accurate segmentation for targeted email campaigns.
Work with graphic designers to develop print and digital materials, including brochures, flyers, and conference collateral, ensuring consistency with brand guidelines.
Coordinate and update website content in collaboration with the product team to ensure information remains accurate and up to date.
Coordinate with vendors and the sales team to deliver Informit’s presence at conferences, including booth signage, branded materials, and promotional activities.
Assist with the preparation and tracking of budgets for marketing initiatives, ensuring efficient use of resources.

About You

To be successful in this position you will have:

Essential

Relevant tertiary qualification
4+ years of experience in coordinating marketing campaigns across multiple channels, including email, print, and digital platforms.
Proven ability to manage multiple tasks, solve problems, and effectively prioritise in a fast-paced environment.
Demonstrated experience maintaining website content using a CMS, ensuring accuracy and relevance.
Experience creating and coordinating email marketing campaigns, including updating mailing lists and segmentation.
Strong interpersonal, written, and verbal communication skills, with the ability to collaborate across teams and present ideas effectively.
Ability to work autonomously, take initiative, and deliver high-quality results with minimal supervision.
Strong organisational and time management skills with exceptional attention to detail.
Solid understanding of marketing fundamentals, including brand guidelines, campaign coordination, and basic copywriting.
Demonstrated ability to coordinate and post content on social media channels effectively, including creating and scheduling posts, and engaging with audiences.

Desirable

Experience using HubSpot CRM or similar tools to create email marketing campaigns.
Experience in a corporate events role
Familiarity with joint partnership marketing campaigns and building strong partner relationships.

To Apply

Please submit your CV and covering letter addressing your suitability for this position by clicking on the ‘Apply’ link. For further information about this position, please see Position Description below.

https://www.rmit.edu.au/content/dam/rmit/au/en/careers/position-descriptions/pd-informit-marketing-coordinator-jan-2025.pdf

Appointment is subject to successful Working with Children Check and National Police Check

For More Information