Marketing Executive

Optegra has an exciting new opportunity for an experienced Marketing Assistant. As a Marketing Assistant, you will play a pivotal role in supporting our marketing efforts, helping to enhance our brand presence and reach more individuals seeking life-changing vision correction solutions. This is an excellent opportunity to grow your career in a dynamic and supportive environment while contributing to the success of a company that is at the forefront of medical innovation.

The ideal candidate will be proactive and detail-oriented and will support the marketing team's initiatives with the planning, executing, and tracking of marketing activities such as email, events, social media, content marketing and webiste improvements.

Company Overview

Optegra is a world leader in specialist eye care, we take pride in knowing our patients are at the heart of all we do and can live better lives because of the treatments we provide.

There has never been a better time to join Optegra, as a provider of specialist eye care. Find out what it’s like to work at Optegra by watching the following video: https://www.youtube.com/watch?v=Q2-QblLUYzM

Benefits

Some of the benefits of working for us include, but are by no means limited to:
• Generous pay reviewed annually this role pays £25,000 – £30,000 depending on experience
• Generous matched pension contributions
• 33 days annual leave inclusive of bank holidays
• SMART working schemes – because we believe in work life balance
• Funded training and development – because we believe in our people
• Discounts on retails, social activities, etc.
• Free laser eye treatment for you and 20% discount for friends and family
• Private Healthcare, 24/7 GP appointments, free Physio and counselling for your wellbeing

Key Responsibilities
• Undertake daily marketing tasks to ensure the functionality and coordination of the department’s activities.
• Management and development of social media campaigns across all social channels.
• Support the digital team in implementing tactics, plans and campaigns across digital.
• Work with the clinics and hospitals to support the marketing activity and point of sale in clinics.
• Support the Brand Manager on delivering brand marketing initiatives and plans.
• Conduct market research and analyse competitor activities.
• Employ marketing analytics techniques to gather important data (social media, web analytics, rankings etc.)
• Write marketing literature (brochures, press releases etc) to augment the company’s presence in the market.
• Creating and writing email campaigns to drive sales and education of the benefits of our procedures.

Requirements and Skills
• Minimum 1-2 years’ experience
• Degree in Marketing or a similar subject
• Experience in a similar sector is preferableComfortable working in a dynamic, fast-paced environment
• Proficient in WordPress, Hootsuite, Google Analytics, Mailchimp, NetSuite or programs similar
• Strong work ethic, adaptable to ever-changing demands, with ability to re-focus and develop options for quick changes in projects
• Self-driven, eager to learn and goal-oriented
• Excellent verbal and written communication skills
• Must be able to work quickly but also remain extremely detail-oriented
• Excellent communication skills, both written and verbal
• Excellent attention to detail
• Excellent problem solving and time management skills
• Ability to work calmly under pressure, able to multitask, with excellent organisational skills

Closing date : In order to streamline our recruitment process, we reserve the right to expire vacancies prior to the advertised closing date once we have received a sufficient number of applications