Tag Management Analyst

Dear Candidate,

Greetings from Annalect (Omnicom Group)

This exciting role of a Tag Management - Analyst requires you to plan, manage and prioritise timely delivery of complex digital analytics solutions for our global brands. Your expertise of ad tech and digital analytics solutions would make you a great fit for this position. This is a great opportunity to work closely with the Top Global brands and own large and reputed accounts.

Locations: Bengaluru/Hyderabad/Gurgaon/Chennai/Coimbatore/Mumbai

Shift Timing: Rotational Shifts

About Annalect India

We are an integral part of Annalect Global and Omnicom Group, the second largest advertising agency holding company in the world in terms of revenue and is the leading global marketing communications company. Our portfolio includes: three global advertising agency networks: BBDO, DDB and TBWA; three of the world’s premium media services under Omnicom Media Group: OMD, PHD and Hearts & Science.

Annalect India plays a key role for our group companies and global agencies by providing stellar products and services in areas of Creative Services, Technology, Marketing Science (data & analytics) and Media Services. We currently have 2000+awesome colleagues (in Annalect India) who are committed to solve our clients’ pressing business issues. We are growing rapidly and looking for talented professionals like you to be part of this journey. Let us build this, together!

This is an exciting role and would entail you to

· Managing web and app digital analytics implementations

· Present solutions, insights, and results to agency partners in meaningful ways

· Collaborate across agency teams and support execution of analytics and cloud insights into actionable media ROI

· Help with the development and review of team documentation

· Execute strategic analytics solutions particularly in GTM

· Support drafting project scopes of work and proposals as needed

· Be on top of the latest analytics, cloud and marketing and advertising technology trends.

This may be the right role for you if you have:

Must-have skills:
• Minimum of 2 years in a technical role,implementing analytics solutions across the Google Tag Manager or Adobe Launch
• Auditing of existing tags, develop new tags, triggers, variables & others
• Experience of GA4/UA Reporting would be an added advantage
• Hands on experience developingSDR’s, data layers and implementing digital tagging strategies
• Knowledge of digital privacy standards, cross browser adaptability & others
• Ecommerce tag analysis & implementation experience with at least one life cycle
• Validation of the tags & QC using extensions
• Able to implementGMP & other 3rd party tags
• Self-starter, highly motivated to excel w/minimal supervision.

Sounds interesting?

Let’s connect: Careers.India@annalect.com

HR Team

www.annalect.com